North Core Medical Website Launch

The Challenge

North Core Medical was preparing to open a new Direct Primary Care practice in Canton, New York, a model many patients in the area had never heard of. They needed a website that explained how membership-based care works, built trust in their physicians, and gave people a way to reserve a spot before the doors opened. And it had to be live in time for a press announcement about their groundbreaking.

What We Delivered

A complete Webflow website built from the client's content, with imagery and design direction to bring it together.

• Custom Webflow design and build, mobile-first
• Physician profile pages powered by the CMS
• A services CMS covering primary care, women's and men's health, metabolic health, and more
• Clear membership pricing and a no-payment-up-front reservation form

Our Approach

We built the site to answer a new patient's questions in order: what is Direct Primary Care, who are the doctors, what does it cost, and how do I join. Membership pricing is shown plainly by age group, each physician has a dedicated profile, and every page points toward reserving a membership. The CMS structure for physicians and services lets the practice grow the site without starting over.

• Plain-language explanation of the membership model
• Transparent, age-based pricing with a family discount
• Physician and services CMS collections for easy updates
• A fast build that hit the launch window for their groundbreaking press

The Results

The site went live faster than planned, in time for the article promoting the practice's groundbreaking. In its first month, North Core Medical received more than 150 inquiries, building real momentum for the practice before the clinic opened its doors.

In Their Words

We had an excellent experience working with Bryan Hernandez on the North Core Medical website. He brought our vision to life exactly as we had imagined and delivered a fully functional website on time, just four weeks from start to finish.

Bryan is reliable, honest, and professional. He worked closely with us one on one, listened to our ideas, and maintained excellent communication throughout the project. His marketing experience and background as a creative director bring a valuable perspective to web development, combining thoughtful design with a clear understanding of how to communicate a business's vision.

We feel lucky to have found him. His creativity, attention to detail, and commitment were evident from start to finish. I strongly recommend Bryan to anyone looking for a creative, dependable website designer.

Dr. Thushan Pathmalingam, North Core Medical